We believe in fixing the things that are broken, not the things that aren’t.
Herefordshire is a deeply rural county with relatively low unemployment, where quality of life is preferred to the unthinking pursuit of profit and growth. This gentler, more sustainable way of life is a strength, not a weakness. It means we are well placed to face the economic and environmental challenges of our uncertain age. However there is work to be done – we want to make sure that the relatively high standard of living in the county is maintained, and is shared by everyone.
Locally-owned small to medium-sized businesses are a speciality here in Herefordshire, where people are good at doing small things well. Regeneration policies for the county should focus on this strength, rather than seeing the character of the county as a weakness. By applying home grown solutions to deliver the services and infrastructure we need, we can build a successful local economy without inappropriate overdevelopment.
Our focus on preserving local character doesn’t mean we’re afraid of innovation. Technology, appropriately used, will be an important part of securing a sustainable future for rural areas such as ours, not least by helping deliver the high quality public services we need for our communities to work.
Nor do we see local policy-making as second best to national. An It’s Our County run council would draw on the best available expertise – much of which, happily, is available very close to home. Herefordshire has a long history of self-reliance and creative entrepreneurial spirit. Together, we can make sure our county embodies our three key principles:
Resilient
People need sustainable livelihoods, whether they live in the market towns, in rural areas or in Hereford city. This means nurturing a vibrant local economy where profits stay in the county and local needs are met, wherever possible, by local production. An economy like this can withstand economic and environmental shocks, both now and in the future. It can grow organically from the roots upwards.
Inclusive
We want all sections of the community to enjoy Herefordshire’s famously high quality of life. This means prioritising a well balanced economy, affordable housing, high quality transport solutions, and the protection of our public services.
Distinctive
We want to keep and grow what’s best about Herefordshire. We promise to respect the character and quality of both the natural and the built environment.